Ad Sales Help Drive Q2 Profit for TelevisaUnivi...

An increase in ad sales in both the U

Published Time: 23.07.2024 - 15:31:39 Modified Time: 23.07.2024 - 15:31:39

An increase in ad sales in both the U.S. and Mexico helped boost the bottom line for the second quarter at Spanish-language giant TelevisaUnivision.

The company said overall ad revenue grew 6%, to $785 million, reflecting 2% growth in the U.S. thanks to a rise in sponsorship for the company’s streaming properties and a 13% increase in Mexico, largely for linear media. Revenue increased 3% to $1.3 billion.

“Global ad sales momentum accelerated, driven by a strong marketplace in Mexico and success in the U.S. in attracting new advertisers to our platform,” said Wade Davis, TelevisaUnivision’s CEO. “ -

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We are looking forward to the second half of the year where the benefits from DTC’s turn to profitability, the U.S. presidential election cycle, and execution across the rest of our business, should yield a great next coupleof quarters.”

Net income in the quarter came to $14.1 million, up from $1.8 million a year ago — boosted in the period by a tax benefit in the quarter. In the first quarter, the company had a net loss of $52 million.